
10-Minute Field Guide
AI tools are computer systems that are trained on massive amounts of data to recognize patterns and generate responses, images, summaries, and ideas.
Less like a magic brain.
More like a prediction machine.
You’re Probably Already Using It
AI has been sneaking into our online lives for a while now. Have you ever ...• Asked Siri or said "Hey Google" to get an immediate answer to your question
• Followed a link based on a Facebook algorithm or a Netflix recommendation
• Used autocorrect, browser URL completion, or Gmail suggested replies
The future is already here.
Do not fear it.
Media Literacy Matters Even More Now
AI makes scams and spoofs harder to spot.
You may see misleading AI summaries, manipulated facts, and overly-confident yet wrong answers.
Is that audio really from a candidate or not? Is that image fake?
SCAMMERS ARE GETTING MORE SOPHISTICATED - AND QUICKER!
BUT YOU ALREADY KNOW TO SLOW DOWN TO NOT GET CAUGHT.
Can You Spot AI? Three Tips!
How Many Fingers?

Not just a bad Photoshop job, AI sometimes has trouble with details.
What is that Gibberish?

AI will sometimes make up headline or captions that are just smashed up letters.
Is it Hyper-Realistic?

A little bit harder to tell, but this rendering is definitely not an actual photo.
But Campaigns Can Use AI for Good!
Learn how to use any popular generative AI tool: ChatGPT, Claude, CoPilot, or Gemini.Think of them as your brainstorming buddy. Experiment with ...
• Create New Content : Generate snappy headlines for social media posts or copy for fundraising emails.
• Summarize Existing Content : Use it to simplify long documents, capture meeting notes
• Clarify Thinking : Ask AI to act as a campaign manager and develop strategies together.
WANT TO LEARN HOW TO BECOME A MASTER PROMPTER? LET ME KNOW!
But ... Don't Hand Over Your Brain
When you do that, you end up creating slop (like above) and helping no one.
Your judgment, experience, and values still matter more than speed.
Questions? Concerns?
Contact KJ any time!
© 2026. All rights reserved.